About Us:
Study In Pty Ltd. Bangladesh is a leading study abroad and education consultancy firm in Bangladesh, dedicated to helping students achieve their international education goals through professional guidance and support.
Key Responsibilities:
- SEO Strategy — Develop and manage full SEO for lmctpro.com.au including technical, on-page, off-page, and local SEO across all Australian states and group entities.
- Content Marketing — Create blog posts, case studies, and comparison pages targeting high-intent keywords like “EasyCars alternative” and “dealer management software Australia.”
- Google Business Profile — Optimize profiles for our brand and dealer clients on the Growth plan.
- Social Media — Produce LinkedIn and Instagram content including written posts, short-form video scripts, and carousel content targeting Australian car dealers.
- Email Marketing — Build and manage onboarding sequences, weekly dealer newsletters, and re-engagement campaigns via Resend.
- Tracking & Reporting — Monitor GA4, Google Search Console, keyword rankings, and conversion rates; deliver monthly reports to the founder.
- Competitor Analysis — Regularly analyze EasyCars, Dealer Solutions, AutoPlay, and other Australian DMS products.
- Paid Search — Once organic strategies are established, manage Google Ads campaigns including budget, ad copy, and optimization.
Required Qualifications & Skills:
- 3+ years of SEO experience with measurable ranking results
- Strong written English — Australian audience and B2B tone
- Technical SEO knowledge — Core Web Vitals, schema markup, crawl optimization
- Advanced proficiency in Google Search Console and GA4
- Content strategy and keyword research using Ahrefs, SEMrush, or similar tools
- LinkedIn and Instagram content creation for B2B audiences
- Solid understanding of SaaS marketing funnels
Preferred / Bonus Skills:
- Knowledge of the automotive industry
- Experience with AI content tools — ChatGPT, Claude, or Jasper
- Familiarity with email platforms — Resend, Mailchimp, or Klaviyo
- Google Ads campaign management experience
- Local SEO experience for multi-location businesses
- Cold outreach and LinkedIn lead generation experience
How to Apply:
Send your updated CV to career@studyin.com.au
Subject Line: Application for Digital Marketing Manager
